Great tips for how SMBs can approach Twitter.
Great tips for how SMBs can approach Twitter.
“ …No matter how many followers a user has, the tweet is likely to reach [an audience of a certain size] once the user’s tweet starts spreading via retweets,” says Kwak et al. “That is, the mechanism of retweet has given every user the power to spread information broadly […] Individual users have the power to dictate which information is important and should spread by the form of retweet […] In a way we are witnessing the emergence of collective intelligence. ”
Why Twitter Is the Future of News by @mims
“ Basically the premise of this is 80% of the time you should be talking about someone other than yourself or your business. The other 20% is you sharing your own content. ”
Finding, Targeting, and Timing
“ Make your Tweets sound RT worthy by adding descriptive words, excitement and purpose! One of the masters on Twitter is @Twitter_Tips. You don’t see as much ’copy & paste’ over there. K, think about it like this….your Tweet is actually a news/magazine headline more or less. Look at the copywriting, structure etc… of those junk magazines beside the check out isle. ”
I love this advice from the Social Media Examiner