Excerpt from Engage by @BrianSolis
Good research proving that engaged customers can be some of your best.
How to Create Business Pages on Facebook
Great video but please don’t link your FB to a Twitter account. There are other methods to cross post selectively because you are dealing with 2 different communities with 2 different expectations.
A clear concise explanation of which entity you should be using.
Mashable has created a really good Facebook Guide page. Basic to business
100 Tools and Tips to Tap the Facebook Customer Base
No theory, no advanced techniques. A beautifully simple guide to helping you create your first Facebook page
Facebook can be a difficult platform so use these tips liberally to help smooth your journey.