Welcome to the best article I’ve ever seen explaining why your business should be active in Foursquare. Read this!
Welcome to the best article I’ve ever seen explaining why your business should be active in Foursquare. Read this!
“We decide whether you have a job or not. We decide whether to use our voices to say “Just got a pair of Etymotic headphones and I really love them.” or “Just got a pair of Philips headphones and they didn’t work, right out of the box.” And you know what? People listen to us, because our intent is pure. Our friends trust us more than you. The people we connect with online trust us more than you.
This is the real secret. It’s what Meg said, what I’m thinking I may not have captured in the last post.
“If you make a crappy product and treat your customers badly, all the “connecting” and ‘conversation’ in the world won’t save you”
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Though nearly every business, regardless of niche, could find value engaging in social media, that doesn’t mean it’s meant for everyone. Should YOUR company get involved in social media? Maybe…but maybe not.
Here are 10 signs your company isn’t suited for social media.
by @lisabarone
Mahendra is dead on in this post. It is not about the wisdom of the crowds and outdated metrics but information relies upon trust networks. Trusted sources, trusted people, and intelligent tools.
Just go read this…
A good case example of how Woot.com is using blogs, forums, and social media to focus completely on engaging customers and giving them amazing service
Excellent examples of how to engage people using geosocial apps like Foursquare.
I’m loving this article by @ambecadabra. Clear, concise, and 100% on target.
Finding, Targeting, and Timing
